Privacy Policy

(Last modified:  July 01, 2023)

This privacy policy (“Privacy Policy” or “Policy”) governs the data collection practices used by us, My Football Facts Ltd. (“Company”, “we” or “us”), while you (“you” or “user”) access and use our website available at: www.myfootballfacts.com/ and the content provided therein, including articles, news, opinions, videos and other content in various categories, trendy topics and themes (“Website Content”).

Our users’ privacy is important to us and we therefore encourage you to read this Privacy Policy carefully prior to accessing or using our website.

This Privacy Policy explains what information we may collect from our users, how such information may be used or shared with others, how we safeguard it and how you may exercise your rights related to your Personal Data (as such term is defined below), but before we get into that, we would like to explain the lawful basis for which we process data:

 Subject to applicable law, our lawful basis for processing Personal Data is as follows:

  1. We process certain Online Identifiers (as described below) during your use of our website and for functionality and operational purposes, which we have a legitimate interest in processing;
  2. We and our third party partners may use cookies for advertising purposes, which, subject to applicable law requirements, we will request your consent for us to do so; and
  3. In the event you contact us, we will process your contact details and other information you choose to provide us with in order to perform our contract with you.

This Privacy Policy constitutes an integral part of our Terms of Use available at: www.myfootballfacts.com/terms-of-use/ (“Terms”). Definitions used herein but not defined herein shall have the meaning ascribed to them in our Terms.

If you have any questions about this Policy, please contact us at: [email protected]

AMENDMENTS

We reserve the right to periodically amend or revise the Privacy Policy which will go into effect immediately upon the implementation of the revised Privacy Policy on our website. The last revision date will be reflected in the “Last modified” heading located at the top of the Privacy Policy. We will make a reasonable effort to provide notify you in the event that we implement any changes that substantially changes our privacy practices. We recommend that you review this Privacy Policy periodically to ensure that you understand our privacy practices and to check for any amendments.

TYPES OF DATA WE COLLECT

During your interaction with our website we and our third party partners may collect aggregated, non-personal non-identifiable information which may be made available or gathered via the users’ access to and use of the website (“Non-Personal Data“). We are not aware of the identity of the user from which the Non-Personal Data is collected. We may also collect from you, during your access or interaction with the website, individually identifiable information, namely information that identifies an individual or may with reasonable effort be used to identify an individual (“Personal Data”). The types of data that we collect as well as the purpose for processing such data are specified in the table below. Personal Data is defined as information about you (a “data subject”) the use of which is governed by applicable data protection laws. It will include any information from which you can be identified, directly or indirectly, location data, an online identifier or other information about your identity. Most User Information will constitute personal data.

Type of Data Purpose of Processing
Technical Data: We may collect technical Non-Personal Data from you. This information includes the type of device, operating system and browsers you use, the time and date you accessed the website, user’s actions (i.e., regarding the user’s viewing of and interaction with the website and Website Content, including the web pages the user visited and clickstream), your approximate geographical location, and any redirecting URLs. We collect this information solely in order to operate, provide, maintain, protect, manage, customize and improve our website and the Website Content.
Contact Details: If you voluntarily contact us in any manner, or for any requests or to notify us about something, you may be required to provide us with certain information such as your name and email address which we will then process. We will use your contact details only in order to respond to you, provide you with support, assist you or provide you with any other service that you may request, such as email newsletter.
User Data: Data about the user, or the way a user interacts with the platforms or Services, which is collected by us electronically (collectively "User Information"). User data can include demographics, location, interests and behaviour, including performing statistical analysis of our users, their use of the Services, and their purchasing patterns. We will use this information solely to improve your experience of the Services, such as by providing interactive or personalized elements on the Services and providing you with content based on your interests. We may use automated decision-making to customize your experience based on your personal information.Information may also be used for providing push notifications.

HOW WE COLLECT DATA

Depending on the nature of your interaction with the website, the above detailed data is collected as follows:

  • In the event you voluntarily choose to provide us with information, e.g., when you contact us.
  • Automatically, including through the use of cookies (as detailed below), and other similar tracking technologies.

We will ask for your consent to collect Personal Data and offer you the choice to opt-out of such collection if we are required to do so in accordance with applicable law.

COOKIES

We or our third party affiliates use “Cookies” and similar tracking technologies on our website. It is important to note that the use of Cookies is a standard practice. A “Cookie” is a small text file that a website places and stores on your device while you are viewing a website. Cookies are very helpful and can be used for various purposes. These purposes include: (i) allowing you to navigate between pages efficiently, (ii) enabling automatic activation of certain features, (iii) remembering your preferences, and (iv) making the interaction between you and our services quicker and easier. Cookies are also used to help customize your experience and for advertising purposes (including personalized advertising). You can find more information about cookies at www.allaboutcookies.org.

Most browsers will allow you to erase cookies from your computer’s hard drive, block acceptance of cookies, or receive a warning before a cookie is stored. You may remove cookies by following the instructions in your device preferences (as detailed below). However, please note that if you choose to disable cookies, some features of the Website may not operate properly and your online experience may be limited.

Types of cookies used on our website:

The following are the types of cookies that we use on our website:

  • Essential, Functionality, Operation and Security Cookies. These cookies are essential for enabling users’ navigation of the website, for the website to function properly, and for security purposes (e.g., to prevent fraudulent use). This category of cookies either cannot be disabled, or if disabled, may result in certain features of the website not working or functioning properly.
  • Analytic, Measurement and Performance Cookies. These cookies are used to collect information about how users use our website, in order to improve our services and the way we offer them, as well assess performance of the Website Content and the way it is displayed on our website.  Advertisers may process non-Personal Data for tracking and analyzing the usage and behavior of Interactive Units and Content.
  • Targeting and Advertising Cookies. These cookies are set through our website by our advertising partners. They may be used by these companies to build a profile of your interests and show you advertisements that are relevant to you. They work by uniquely identifying your browser and device and allowing the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows us and our advertising partners to, among other things, deliver targeted advertisements that will be of interest to you. This Privacy Policy does not cover the use of cookies by any third party advertisers nor such third party advertisers’ related privacy practices. We encourage you to carefully read the privacy policies of all of these third parties to better understand their privacy practices.

Among other, we use the following third party cookies on our website:

Third Party Purpose Privacy Policy
Google Analytics Analytic, Measurement and Performance

//policies.google.com/privacy

//tools.google.com/dlpage/gaoptout

/policies.google.com/technologies/managing?hl=en

Google Ad Manager Targeting & Advertising
Google Adsense Targeting & Advertising
Facebook Targeting & Advertising

//www.facebook.com/about/privacy/update

//www.facebook.com/policies/cookies/

Twitter Essential, Functionality, Operation and Security;Targeting & Advertising

//twitter.com/en/privacy
//developer.twitter.com/en/docs/twitter-for-websites/privacy.html

//help.twitter.com/en/rules-and-policies/twitter-cookies

YouTube Essential, Functionality, Operation & Security;Targeting & Advertising

//www.youtube.com/yt/about/policies/#community-guidelines//support.google.com/youtube/topic/2803240?hl=en&ref_topic=6151248,3230811,3256124,

Amazon Targeting & Advertising

//www.amazon.com/gp/help/customer/display.html?ie=UTF8&nodeId=468496&ref_=footer_privacy

AppNexus Targeting & Advertising

//www.appnexus.com/platform-privacy-policy

Oath/Verizon Media Targeting & Advertising

//policies.oath.com/us/en/oath/privacy/index.html

For additional information with regards to our use of Google products, click HERE.

For additional information with regards to our use of OutPush Notifications, click HERE.

Please note that there might be additional cookies of our third-party advertising partners used in our website – all as detailed in the cookie notification and management tool that will be displayed once you access our website, and subject to applicable law in your jurisdiction.

RETENTION.

We store the personal information we collect for as long as is necessary for the purpose(s) for which we originally collected it or for legal, accounting, or reporting requirements. For example, if you register for an account with us, we will generally maintain your account information as long as needed to service your account. We may also retain personal information as required by law.

OPT OUT:

You may easily opt-out of our website’s data collection, sharing process and targeted advertising services by following the instructions below:

You may set your browser to block all cookies, including cookies associated with our website, or to indicate when a cookie is being used by us, by adjusting the privacy and security settings of your web browser. Please refer to the support page of your browser to learn more about how you can adjust your privacy and security settings. The following are some links which you may find helpful:

Browser Relevant Link
Google Chrome //support.google.com/chrome/answer/95647?hl=en;
Firefox //support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences;
Opera //help.opera.com/en/latest/security-and-privacy/;
Internet Explorer //support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies;
Safari //support.apple.com/en-il/guide/safari/manage-cookies-and-website-data-sfri11471/mac;
Edge //support.microsoft.com/en-us/help/4027947/windows-delete-cookies

  • You may opt-out of each cookie category listed above (except strictly necessary cookies) by using the cookie management tool provided on our website to change your setting preferences.
  • You may opt-out directly from third party retargeting cookies or other ad-technology trackers through self-regulator services such as the Network Advertising Initiative’s (“NAI”) website – NAI consumer opt-out pageor the Digital Advertising Alliance’s (“DAA”) website – DAA opt-out page.
  • As we explained above, we use third-party advertising companies to serve ads when you visit our website. These companies may collect certain information about you in order to provide advertisements about goods and services that may be of interest to you. These third party advertisers may provide ways for you to opt out from or limit their collection of information from and about you. Please refer to these third parties’ privacy policies to learn more. Please see: //www.networkadvertising.org/managing/opt_out.asp for more information.

Please note that once you choose opt out, part of the services provided by us may no longer be available and some features may not work if you revoke the data transfer. In addition, even if do opt-out, you may still receive some content and advertising, however it will not be targeted content or advertising.

USE AND SHARING DATA WITH THIRD PARTIES

We do not share any Personal Data collected from you with third parties or any of our partners except in the following events:

  • Legal Requirement: We will share your information in this situation, only if we are required to do so in order to comply with any applicable law, regulation, legal process or governmental request (i.e., to comply with a court injunction, comply with tax authorities, etc.);
  • Policy Enforcement: We will share your information, solely to the extent needed in order to: (i) enforce our policies and agreements; or (ii) to investigate any potential violations thereof, including without limitations, detect, prevent, or take action regarding illegal activities or other wrongdoings, suspected fraud or security issues.
  • Company’s Rights: We will share your information in order to establish or exercise our rights to defend ourselves against legal claims when necessary, subject to applicable law.
  • Third Party Rights: We will share your information,  in order to prevent harm to our rights, property or safety, as well as our users, yourself or any third party’s rights, property or safety.
  • Online Identifiers: We may share Online Identifiers in order to calculate our advertising partner’s payments and to detect fraud.
  • Compensating our Partners: We may share and use your information for purposes of calculating compensation to be paid to our third party product/service providers and distributors and to analyze usage across products, services and distribution partner/channel. It is in our legitimate interest to appropriately determine amounts to be paid to our partners and inform our product roadmap and distribution strategy.
  • Marketing: We may share and use your personal information to deliver relevant advertisements to you and measure the effectiveness of the advertising we serve to you. It is in our legitimate interest to provide more relevant and interesting advertising messages and inform our marketing strategy. We may use automated decision-making to deliver tailored advertisements based on your personal information. Where necessary, we will obtain your consent before sending such marketing messages.
  • Customizing your Experience: When you use the Services, we may share and use your personal information to improve your experience of the Services, such as by providing interactive or personalized elements on the Services and providing you with content based on your interests. We may use automated decision-making to customize your experience based on your personal information.

We reserve the right to use, disclose or transfer (for business purposes or otherwise) aggregated and processed Non Personal Data to third parties, including, inter alia, affiliates, for various purposes including commercial use. This information may be collected, processed and analyzed by us and transferred in a combined, collectively and aggregated manner (i.e., your information is immediately aggregated with other users) to third parties.

USERS’ RIGHTS

Data protection and privacy laws may provide you with some of the following principal rights (depending on your jurisdiction) with respect to your Personal Data, which you may exercise:

  • The right to access your Personal Data;
  • The right to ensure your Personal Data is accurate, complete and up to date;
  • The right to have your Personal Data amended (by correcting, deleting or adding information);
  • The right to object to the processing of your Personal Data;
  • The right to send or “port” your Personal Data;
  • The right to file a complaint with a supervisory authority in your jurisdiction; and
  • The right to withdraw consent, subject to legal or contractual restrictions and reasonable notice;

Please review our Data Subject Rights Overview to learn more.

In the event that you contact us and request to exercise any of your rights detailed above, we may request that you provide us with certain information in order to verify your identity and locate your data. Such process may take up to one (1) month, subject to applicable privacy laws.

Please note that, you may have different rights then those which we listed above subject to privacy protections laws in your jurisdiction.

If you wish to receive more information, you would like to exercise your rights, or in the event that you have any additional complaints about your privacy rights, please contact us at: [email protected].

If you wish to exercise any or all of the above rights, please fill out the Data Subject Request (“DSR”) form available here , and send it to our privacy team at:  [email protected].

DATA RETENTION

Unless you instruct us otherwise and subject to applicable laws, we retain the information we collect for as long as needed to provide our services and to comply with our legal obligations, resolve disputes and enforce our agreements if applicable.

SECURITY

We use physical, technical and administrative security measures for the services that we believe are in compliance with applicable laws and industry standards in order to prevent your information from being accessed without the proper authorization, improperly used or disclosed, unlawfully destructed or accidentally lost, as we further explain in our Security Policy. It is important for you to remember however, that unfortunately, the transmission of information via the internet cannot be 100% secure. As such, although we will do our best to protect your Personal Data, we cannot guarantee the security of data transmitted via our website or our services and any transmission of your data shall be done at your own risk.

Please contact us at: [email protected] if you feel that your privacy was not dealt with properly, in a way that was in breach of our Privacy Policy or if you become aware of a third party’s attempt to gain unauthorized access to any of your Personal Data. We will make a reasonable effort to notify you and the appropriate authorities (if required by applicable law) in the event that we discover a security incident related to your Personal Data.

PARENTS AND GUARDIANS

Our platforms are not directly intended for children and should not be used by them unless supervised by a parent or guardian.   Please contact us at: [email protected] if you have reason to believe that a child has shared any information with us, so we may discard this information.

TRANSFER OF YOUR DATA

We may store or process your Personal Data in a variety of countries including the United States. Please note, that if you are a resident of the EEA we will take appropriate measures to ensure that your Personal Data receives an adequate level of data protection when it is being transferred out of the EEA. If you are a resident of a jurisdiction where the transferring of your Personal Data requires your consent, then your consent to this Privacy Policy includes your express consent for such transfer of your data.

DO NOT TRACK DISCLOSURE

Our website does not respond to Do Not Track signals. For more information about Do Not Track signals, please see: //www.allaboutdnt.com/.

Rights applicable to personal data collected in the European Economic Area, Switzerland and the UK. Pursuant to the EU General Data Protection Regulation (Regulation 2016/679) (“GDPR”) natural persons (called data subjects) are afforded certain rights regarding their personal data, including the right to access, correct, delete, restrict or object to our use of, and receive a portable copy in a usable electronic format of your personal information. You also have the right to withdraw any consent that you have previously provided to us.

If you would like to exercise any of the rights outlined above, and the law of your jurisdiction requires us to honor that request, please send your request in writing to [email protected]. To assist us in processing your request in timely manner, please make your request in English if you are able to do so. Your request should include any information relevant to your request, including, without limitation: (i) your name, email and postal address; (ii) the specific right you are asserting (e.g., removal); and (iii) if you are requesting removal, a brief explanation of why you believe such information should be removed.

To help us prevent fraudulent removal requests, please also include a legible copy of a document that verifies your identity. You need not provide a government-issued document; a utility bill or similar mailing will suffice. You may also obscure parts of the document such as identifying numbers so long as the document continues to clearly identify you. If you are making the request on behalf of another person, please indicate your relationship to that person and provide evidence of your authority to make such request. All requests for removal will be reviewed by Dictionary’s legal and compliance team and we reserve the right, in compliance with applicable laws, to accept or reject, or make further inquiries regarding, any requests.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

LEGAL BASIS TO PROCESS YOUR PERSONAL DATA

Our legal basis for collecting and using the personal information described above will depend on the personal information concerned and the specific context in which we collect it.

However, we will normally collect personal information from you only where we have your consent to do so, where we need the personal information to perform a contract with you, or where the processing is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms. We have sought to set these lawful bases out for each processing activity in detail in the table above.

If we ask you to provide personal information to comply with a legal requirement or to perform a contract with you, we will make this clear at the relevant time and advise you whether the provision of your personal information is mandatory or not (as well as of the possible consequences if you do not provide your personal information).

Similarly, if we collect and use your personal information in reliance on our legitimate interests (or those of any third party), we will make clear to you at the relevant time (or within the table above what those legitimate interests are.

If you have questions about or need further information concerning the legal basis on which we collect and use your personal information, please contact us using the contact details provided under the “How to contact us” section below.

CONTACT US

If you have any questions about this Privacy Policy, you may contact us as follows:

MyFootballFacts

PO Box 199

Maor, Israel 3883000

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